Less Talking More Selling

The core of most communication issues is poor listening, it’s a pandemic. The mistake most sales people make is not listening more than they talk.

You will always loose if you continue to talk your way through the transaction. Customers want your assistance, but they want you to hear them first.


3 Signs that you are not listening well

    1.  Interrupting the customer by doing the majority of the conversation

    2.  Directing queries to client that elicit only a few responses

    3.  In ability to concentrate and stay on the customers essential points.


Your Ears Are Your Source of Income

Some sales people give the impression that they know everything. People have a tendency to exaggerate their listening talents.

It’s an occupational hazard not to listen.

For some persons who work in sales, controlling the temptation to talk is an important sales skill to acquire.

Listening entails so much more that simply closing your mouth.

Establish a positive relationship and building trust begins with listening and asking questions.

Customers feel appreciated and heard when you let them speak and actually listen to what they have to say.

Traditional sales people do not listen to the customer enough before they jump right in and start selling. As soon as they hear one buying signs, they stop listening and go full throttle into their sales.

Customers don’t have a choice but to listen politely but they can’t wait to get rid of you and tell you they need to think about it or they will get back to you.

You’ve just gotten out of another sale by talking your way out of it.

Poor listening skills comes at a heavy cost

Concentration, hardwork, patience with the ability to comprehend and summarize your customers words are all required to listen actively and thoroughly.

Listening is a difficult process and it takes deliberate effort. In any business conversation, all your customer wants, is to be heard and acknowledged.


3 Ways to Improve your Listening Skills

    1.   Avoid making snap decisions or assumptions

    2.  When necessary, clarify and reaffirm the customer.

    3.  Prepare and be committed for the conversation.

    4.  Eliminate any distraction that would disrupt the flow of the conversation.


If you want to sell more, you should speak less and listen better.

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